How AI Prompt Templates Improve Writing, Save Time, and Enhance SEO

Discover the best tools and techniques to transform lackluster AI outputs into compelling copy.

Why reinvent the wheel with your prompts? There are plenty of premade prompt templates to get better outputs from AI chatbots. (Credit: Midjourney)

Composing exceptional copy can be challenging. You stare at a vacant page as the blinking cursor mocks your inability to produce words. Or worse, the words do appear, yet they’re all dreadful. All writers have felt that frustration.

It’s alluring to turn to prominent AI chatbots like ChatGPT or Google Gemini, but that path often leads to disappointment. The text tends to emerge generalized, vapid, and limp. It’s impossible to recount how many times ChatGPT has churned out some version of “In a world where [blank] are poised to [blank], [this concept] can be a real game-changer.” No, thank you.

Prompt templates can help you climb out of this abyss of mundanity. Prompt templates are pre-crafted inputs, frequently designed for specific sectors, that feature adjustable variables. You’ll locate templates for marketing, copywriting, legal cases, sales strategies, customer support workflows, and related arenas.

How might these templates turbo-boost your productivity? We scoured online collections and put a few through their paces to discern where they shine and where they fall short.

Why Prompts Matter

AI tools are like overeager interns. They excel at doing what they’re told, but not much more than that. The output depends entirely on the quality of your input. And let’s be honest — most prompts are pretty bad. Writing “Create a blog post about AI prompting” is an invitation to mediocrity.

Consider this: