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Apple Just Changed the AI Game

Apple Just Changed the AI Game

How "Apple Intelligence" could redefine AI for the mainstream.

Pete Pachal's avatar
Pete Pachal
Jun 11, 2024
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The Media Copilot
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Apple Just Changed the AI Game
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Credit: DALL-E

We all knew Apple was going to unveil its AI strategy this week at its Worldwide Developers Conference. What we didn't know was how Apple was going to square the most confounding circle of AI, which is how to deal with its inherent weaknesses: reliance on big, cloud-based models, the fact that it knows nothing about you, and those pesky in…

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