This special episode of The Media Copilot is a look back at the conversations that defined the past year… the questions, tensions, and turning points shaping how media, journalism, and technology intersect right now.
Over the past year, Pete has spoken with some of the sharpest minds working at the center of AI, publishing, and platform design. And while the tools keep evolving, the same core questions kept resurfacing:
How should creators and publishers be compensated in an AI-driven world?
Where does transparency end and exploitation begin?
Who actually controls the future of information, and who should?
In this Best Of episode, you’ll hear standout moments from those conversations, including:
• How publishers are navigating AI licensing, attribution, and revenue
• Why the rise of AI agents and scraping tools is forcing a rethink of digital rights
• The growing tension between innovation and consent
• What ethical AI actually looks like in practice, not theory
• Why human judgment, context, and trust still matter more than ever
From conversations with leaders at ProRata, Cloudflare, Taboola, Factiva, and more, this episode captures the real debates happening behind the scenes…beyond the headlines and hype.
If you care about the future of media, the economics of creativity, or how AI is reshaping who gets paid and who gets left behind, this one’s for you.
🎧 Listen now to The Media Copilot: Best of 2025 — and stay tuned for what’s next.
🎙️ Featured Voices
The Agentic Economy: New Monetization Models
Exploring how AI is reshaping content value, compensation, and business models.
Bill Gross – Founder & CEO, ProRata
Annelies Jansen – Chief Business Officer, ProRata
Mark Howard – Chief Operating Officer, Time (formerly Time Inc.)
Adam Singolda – CEO, Taboola
The Bot Traffic Crisis and Enforcement
How AI crawlers, scraping, and bot activity are changing the rules of the open web.
Toshit Panigrahi – CEO & Co-Founder, Tolbit
Aurélie Guerrieri – Chief Marketing & Alliances Officer, Cloudflare
Stephanie Cohen – Chief Strategy Officer, Cloudflare
AI as a Tool for Local News Scalability
How automation and AI are reshaping local journalism without replacing it.
Mark Riley – Founder & CEO, Mathison AI
Ethical Control, Provenance, and Trust
Who owns content, how it’s used, and what ethical AI should actually look like.
Traci Mabrey – General Manager, Factiva
Trip Adler– Founder & CEO, Created by Humans
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Produced by Pete Pachal and Executive Producer Michele Musso
Edited by the Musso Media Team
Music: “Favorite” by Alexander Nakarada, licensed under CC BY 4.0
© 2025 Musso Media. All rights reserved. © AnyWho Media 2025
