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The Media Copilot
The Media Copilot
Don't panic

Don't panic

Google's AI Mode isn't the end of the internet as we know it—yet. Plus: Time gets talky, journalists brace for the AI future, and more.

Pete Pachal's avatar
Pete Pachal
Jun 19, 2025
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The Media Copilot
The Media Copilot
Don't panic
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As the world wakes up to the dawn of an AI-mediated internet, publishers are in a race to get out of the clicks business. While that's probably healthy, the rush to diversify shouldn't exaggerate what's happening. We're still a long way from Google Zero, and the data, at least at this point, suggests it would take radical change to get us there. Not tha…

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