Putting AI Where Reporters Actually Work, With Ryan Restivo
mediacopilot.substack.com
There are thousands of generative AI tools for content, and some actually work well. Generative tools can create SEO headlines, social copy, document analysis, and lots more for reporters and editors, all ready to enhance your productivity. However, there are roadblocks to incorporating these tools in day-to-day work. Beyond the basic concerns about quality and hallucinations, often the workflow itself is the issue: Incorporating a new tool typically means another login, another browser window open, and a new app to get familiar with. Then, if you’re constantly copying and pasting from the tool to your CMS and back again, the gains in efficiency start to drop. In other words, GenAI has the best chance of being effective when it’s integrated into existing workflows.
Putting AI Where Reporters Actually Work, With Ryan Restivo
Putting AI Where Reporters Actually Work…
Putting AI Where Reporters Actually Work, With Ryan Restivo
There are thousands of generative AI tools for content, and some actually work well. Generative tools can create SEO headlines, social copy, document analysis, and lots more for reporters and editors, all ready to enhance your productivity. However, there are roadblocks to incorporating these tools in day-to-day work. Beyond the basic concerns about quality and hallucinations, often the workflow itself is the issue: Incorporating a new tool typically means another login, another browser window open, and a new app to get familiar with. Then, if you’re constantly copying and pasting from the tool to your CMS and back again, the gains in efficiency start to drop. In other words, GenAI has the best chance of being effective when it’s integrated into existing workflows.